Biography

Dragana Đorđević is a graphic designer with years of experience in creating visual identities, packaging, promotional materials, and social media content. In the Kulturni element organization team, she has been in charge of design and visual communication since September 2024.

Education

She graduated from the College of Applied Studies "Belgrade Polytechnic", earning the title of applied graphic designer. She furthered her education at the SAE Institute in Belgrade, where she completed a UX/UI design course in 2022, expanding her competencies to user experience and interface design.

Career

She built her professional career through work in renowned companies and agencies. She worked as a Senior Graphic Designer at Do-Ing d.o.o. (2020–2023), where she was in charge of packaging design, prepress, and branding. Previously, she gained significant experience working as a Senior Graphic Designer at Pionir d.o.o. (2016-2019), where she was responsible for the complete packaging design and branding of famous confectionery products.

She also worked in agencies such as Puzzle Group (2015-2016), Ajova Visual Communication (2014-2016), Navigator Grafički centar (2013-2014), and Solution Studio, gaining experience in prepress, promotional materials design (POS), and branding.

Design and Portfolio

As a graphic designer, Dragana has worked on numerous projects involving logo design, packaging, labels, and marketing materials for domestic and international clients.

  • Pionir: Redesign and packaging design for famous brands (Galeb chocolate, Yes! crackers, Jungle gummy candies, O la la!).
  • Srberry: Complete branding and label design for natural juices (Cherry, Apricot, Blackberry).
  • Great Pawssibilities: Logo creation, branding, and packaging for pet food (UK market).
  • Weleda, Bioderma, Noreva, Lierac: Design of promotional displays, POS materials, and point-of-sale branding (pharmacies, drugstores).
  • Other projects: Studio Overdrive (Zlatibor), Pino D'oro, Foxy Grooming Salon, Chorbassto.

Skills and Software

  • Adobe Illustrator (Ai)
  • Adobe Photoshop (Ps)
  • Adobe InDesign (Id)
  • Adobe After Effects (Ae)
  • UX/UI Design
  • Prepress
  • Packaging Design

Work Experience

  • Kulturni element (2024 - present)
  • Do-Ing d.o.o. (2020 - 2023)
  • Pionir d.o.o. (2016 - 2019)
  • Puzzle Group (2015 - 2016)
  • Ajova Visual Communication (2014 - 2016)
  • Navigator Grafički centar (2013 - 2014)